MECHANISMS OF EMOTIONAL WORK FUNCTIONING IN THE ORGANIZATION

Abstract

The article investigates the mechanisms of emotional work on the basis of its functional purpose. Presentment of the emotional work as a result of an «artificial» way to perform, focused the researchers’ attention on the negative aspects of it and became an obstacle to explore opportunities for its functioning as an immanent form of organizational activity.

The idea of management the emotional work on the basis of emotional expressiveness was explaining a surface action, leaving aside the profound effect as managing a real emotional experience and its formation.

Consideration of the nature of the processes of surface and deep-down action allowed to take into account peculiarities of the influence of social context on the individual’s emotional response and behavior, to reveal a personalized understanding of the emotional work based on the consideration of ways of its implementation, functionality and mechanisms of functioning in organizations. Action of the selection mechanism processes of deep and surface action has been shown on the basis of immediate, situationally determined and emotionally meaningful of emotional experiences.